Strategic Brand Design That Connects and Converts

Starting at

$

699

About this service

Summary

I design brand identities that are simple, timeless, and unforgettable. Every project is backed by strategy, so your brand doesn’t just look good, it connects and lasts.

Process

Process
Discovery & Research We begin by understanding your brand’s story, audience, and goals. For Niraante, this meant diving into the wellness industry and identifying how the brand could stand out.
Concept Development I create 3 moodboards based on your brief, each exploring a unique visual direction. We’ll choose the one that feels most aligned with your brand.
Logo & Color Exploration Using the chosen moodboard, I design 3 distinct logo options and provide 3 tailored color palette options. From there, we refine and finalize the best combination for your brand.
Typography Selection I curate and define a font system that complements your logo and strengthens your overall identity.
Brand Presentation You receive a polished presentation showcasing your brand identity applied across real-world examples (social media, packaging, print, etc.).
Delivery Final files are provided in AI, PDF, PNG, and JPG formats, along with editable source files.
Brand Guidelines A concise style guide covering logo usage, colors, and typography ensures consistency across all future brand communications.

What's included

  • Primary Logo Design

    Your main brand mark, designed to be timeless, memorable, and versatile.

  • Secondary Logo / Variations

    Alternate layouts (stacked, horizontal, icon-only) for flexible use across platforms.

  • Brand Color Palette

    A balanced set of colors with usage guidelines to maintain consistency.

  • Typography System

    Font pairings with guidance on where and how to use them.

  • Iconography / Graphic Elements

    Custom supporting graphics to strengthen your brand’s visual language.

  • Brand Usage Mockups

    Real-life examples (packaging, signage, social media, etc.) to help visualize your brand in action.

  • Brand Guidelines / Style Sheet (PDF)

    A clear guide covering logo usage, spacing, colors, and typography for long-term consistency.

  • Final File Package

    Editable source files (AI, PDF) plus ready-to-use exports (PNG, JPG) for print and digital use.


Duration

3 weeks

Skills and tools

Brand Designer

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop