Social Media Strategy

Laura Egles

(0)

Starting at

400

About this service

Summary

Welcome to your one-stop solution for crafting a compelling social media presence! With this service, I offer a meticulously tailored Social Media Strategy to elevate your brand's digital footprint. Here's what you can expect:

Social Media Profile Audit: I will conduct a thorough analysis of your current social media profiles to identify strengths, weaknesses, and areas for improvement.

Define Brand Goals, Voice, and Buyer Personas: Together, we will pinpoint your brand's objectives, establish a distinct voice that resonates with your target audience, and create detailed buyer personas to guide our content strategy.

Content Pillars Development: Based on your brand identity and audience insights, I will craft a set of content pillars that encapsulate your core messaging and resonate with your followers.

Posting Calendar Schedule: A well-organized posting calendar is essential for maintaining consistency and maximizing engagement. I will design a customized posting schedule that aligns with your goals and ensures timely delivery of captivating content.

By entrusting me with your Social Media Strategy, you can rest assured that every aspect of your online presence will be optimized for success.

Process

First I will gather the information I need to begin the social media audit. This will include obtaining your social media platform names, competitors list, industry, goals and objectives.

Next, I will complete a comprehensive audit using the materials obtained. Once I have the audit, I can begin developing a brand voice, update and realign goals, and develop buyer/follower personas, and develop content pillars.

Finally using all this information, I will develop an optimized profile, social media strategy, and posting strategy.

I will provide you with all the documents and information gathered and created.

FAQs

Do I need to have a social media presence already?
No. This service can also be used to develop and create a social media presence and strategy.
How long will the process take?
The process can take as little as one week, and as long as two weeks. It depends on how many platforms, and how complicated the strategy will be.

What's included

Social Media Strategy
Welcome to your one-stop solution for crafting a compelling social media presence! I offer a meticulously tailored Social Media Strategy to elevate your brand's digital footprint. Here's what you can expect: Social Media Profile Audit: I will conduct a thorough analysis of your current social media profiles to identify strengths, weaknesses, and areas for improvement. Define Brand Goals, Voice, and Buyer Personas: Together, we will pinpoint your brand's objectives, establish a distinct voice that resonates with your target audience, and create detailed buyer personas to guide our content strategy. Content Pillars Development: Based on your brand identity and audience insights, I will craft a set of content pillars that encapsulate your core messaging and resonate with your followers. Posting Calendar Schedule: A well-organized posting calendar is essential for maintaining consistency and maximizing engagement. I will design a customized posting schedule that aligns with your goals and ensures timely delivery of captivating content. By entrusting me with your Social Media Strategy, you can rest assured that every aspect of your online presence will be optimized for success.

Duration

2 weeks

Skills and tools

Social Media Manager

Social Media Marketer

Social Impact Strategist