What's included

• What you can expect:

  • Marketing/Campaign Plan – Outlining objectives, key messaging, and execution timeline. • Channel-Specific Action Plans – Clear tasks for each SME to ensure seamless execution. • Creative Concepts & Rationale – Campaign themes, messaging frameworks, and the strategic reasoning behind them. • Content & Asset Recommendations – A roadmap for assets needed to support the campaign. • Distribution & Amplification Strategy – Guidance on paid, earned, and organic channels to maximize reach. • Performance Reporting Framework – A plan for tracking success, including reporting cadence and key insights to measure. • Optimization & Iteration Plan – Recommendations for refining and improving based performance.