I turn existing brand assets into a clear and professional visual identity guideline that helps teams, vendors, and collaborators use the brand consistently. This service is intended for businesses that already have an approved logo but need a structured reference for day-to-day brand application. What's included:

Logo variations and usage rules

Clear space and minimum-size standards

Color specifications

Typography hierarchy

Correct and incorrect logo applications

Basic visual direction

Up to 20 guideline pages

Two revision rounds

Final PDF and editable source file Logo redesign, brand strategy, naming, custom illustration, and extensive application design are not included. If the existing assets require redesign, I will recommend a separate brand identity scope before starting.