What's included

• Annual budget allocation across channels

  Following a thorough discussion on your business's growth objectives, I'll craft a comprehensive roadmap, advising optimal allocation of your annual budget across diverse channels and programs. This will include a spreadsheet breaking down channels, spend, and targeted suggested metrics for each stage of the funnel for you and your team to hit.

• A 10 page executive strategy brief discussing a proposed growth roadmap

  I'll create an in-depth executive roadmap to complement the annual budget breakdown. Covering risk and growth factors specific to your business, market insights, suggested messaging strategies, and a spectrum of adjustments to enhance your business growth. The roadmap is meticulously crafted after discussions with key business stakeholders, bespoke market research, and drawing upon my decade-long expertise in tech & marketing.