ā Performance (Core Web Vitals, load times, optimization opportunities)
ā Technical SEO (meta tags, schema, indexing, mobile-friendliness)
ā On-page SEO (content, headings, keyword optimization)
ā User Experience (navigation, friction points, accessibility)
ā Conversion Optimization (CTAs, forms, trust signals)
ā Security & GDPR compliance
ā Competitor benchmarking (top 3 competitors)