What's included

• Discovery Worksheet

  This is a detailed worksheet of questions the client must answer. This is the discovery phase where we dive deep into your brand's target consumers, mission, vision, and purpose. You foundational and guiding principles will give us direction to the overall brand look and feel.

• Moodboard Style

  Based on the Discovery Worksheet answers, I will present (3) Moodboard Concepts. This will show different options on how your brand will look like: from logo style, color, typography, and imagery. The client must choose (1) Moodboard to move forward with.

• Brand Identity Design

  Once we have finalized the Moodboard, we will now develop your very own Brand Identity. This covers Brand Strategy, Logo, Colors, Typography, Imagery, Graphic Elements, and relevant sample Mockups like packaging, web design, social media templates, and more. This service covers (3) rounds of design.

• Brand Book

  We will create your personalized Brand Book to establish your new Brand's Identity.