Foundation Brand Identity
Starting at
$
2,000
About this service
Summary
FAQs
How long does this package take?
The project typically takes around 4 weeks, depending on feedback turnaround.
How many revisions are included?
Two rounds of revisions are included for each major stage of the project.
What’s included in the brand strategy?
Brand purpose, mission, values, target audience, competitor analysis, brand personality, and tone of voice.
Can the scope be adjusted?
Yes, the scope can be tailored, and elements from other packages can be added if needed.
What's included
Strategy Foundations
A focused strategy session to define your brand foundations, personality, target audience and competitive landscape.
Creative Direction
Two design directions developed based on insights from our strategy session (x2 revisions).
Visual Identity
A full, cohesive logo suite, colour palette, font pairings, patterns, and illustrations (x2 revisions).
Brand Guidelines
A step-by-step manual to keep your brand consistent and easy to use.
Brand Files
AI, EPS, SVG, JPG, PNG, PDF
Recommendations
(5.0)
Client • Jan 22, 2026
Recommended
Alice is someone you can really rely on. She pays great attention to the details of brand design, and her strategic thinking is always spot-on.
Client • Jan 14, 2026
Recommended
Working with Alice was a great experience! She really took time to understand my vision. She wasn't afraid to say when something didn't work and always came back with alternative solutions. The process felt smooth from start to finish.
Duration
4 weeks
