Product Strategy
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About this service
Summary
Our process helps make sure your product strategy is pointed in the right direction and on the path to success.
A small difference between what the company is building and what the market wants can make a huge impact.
Are you too close to your product?
It’s really easy to get caught up in the day-to-day and not notice you’re off track until it’s too late.
This might look small and insignificant at the time. This is where things can - and often do - go wrong.
Get More Confidence in Your Product Strategy with a Clearer Plan.
This helps you see if you’re on the right course, or need a slight adjustment.
We start with an overview meeting with your team to outline what you’re building, who you’re building it for, and how you measure product success.
We’ll also look at how the product fits into the overall goals for the company, and how best to support those goals moving forward.
We don’t start blindly burning through money and time. We launch with processes to bring clarity to our goal while establishing the problem. It’s about going deep - for what, why and for whom.
- User Research & Persona Development
- Data & Analytics
- Product Definition
- Internal & Competitive Audits
- Site Maps & Wireframes
All sessions can be held remotely from anywhere in the world.
Duration:
Expect this to take at least several weeks from start to finish, subject to the availability of your team.
Scheduling:
We can usually schedule the Discovery Meeting within a few business days.
Participation:
Critical leaders and decision-makers from your team must participate.
Deliverables:
We will synthesize the output from all meetings and interviews and deliver it to you in a cleaned-up and digitized format. Roughly one week after the final interview.
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