User Research and Analysis

Starting at

$

15

/hr

About this service

Summary

I offer user research and persona development to help businesses understand their target audience's needs, behaviors, and pain points. Through interviews, surveys, and data analysis, I create detailed personas and journey maps that guide design decisions. My approach ensures that your product is truly user-centered, driving better engagement and satisfaction.

Process

Understand the problem
Set clear research goals
Select research methods
Collect data
Organize and synthesize data
Develop user personas
Present Insights
Inform design decisions

What's included

  • User Personas

    Detailed profiles representing different user segments. Includes demographics, behaviors, motivations, goals, and pain points.

  • Customer Journey Maps

    Visual representation of a user's experience over time while interacting with a product or service.

  • User Flow Diagrams

    Visual representation of how users navigate through a product.

  • Competitor Analysis Reports

    A comparison of competitors' products in terms of usability, features, and user experience. Strengths and weaknesses analysis. Opportunities for differentiation and improvement.


Skills and tools

User Researcher
UX Designer
Product Designer
Adobe Illustrator
Figma
Google Analytics
Google Docs
Hotjar

Industries

Product Design
UX Design

Work with me