Explainer Video
Contact for pricing
About this service
Summary
What's included
Project Brief
We will first discuss your needs. This will include your goals, the target audience, the key messages, and the brand identity. We will also clarify the details about the video formats (length, size, and the platform where it will be uploaded). Usually clients will arrive with a written script, but if needed I can help you write the script.
Moodboard Creation
In this step I will gather inspiration, with a collection of images to establish the visual direction we will take that will suit you better. You will review it and refine it if needed to be sure we are aligned regarding the message and the tone.
Style Development and Storyboard
I will develop a few styleframes that represent the visual style (colors, character, background design, typography). I can make 1-3 styles based on your budget. I will also create the storyboard, sketching each scene to have an overall view of the flow of the video. You will also be able to review it and give feedback at this point.
Character and Background Design
In this step, I draw the characters and backgrounds based on the approved styleframes. We can have minor changes in composition and colors at this point.
Animation
I will need the voiceover and the audio at this stage from you so I can animate to their rhythm ( I can help you find royalty free music and sounds if needed). I will then animate the scenes based on the validated storyboard. Small modifications can be made in the animation based on your review.
Final deliveries
I will export for you the final version(s) in the required formats and resolutions.
Example projects
Skills and tools
Illustrator
2D Animator
Motion Designer
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Industries