What's included

• Technical Site Audit

  A comprehensive technical site audit that identifies and analyzes issues affecting your website's performance across three critical areas: crawlability, indexability, and user experience. The audit findings are delivered in a detailed spreadsheet format. Key aspects covered include: - Technical barriers preventing search engines from crawling and indexing pages - User experience issues affecting site performance and engagement - Security and accessibility concerns - Site architecture and internal linking problems All identified issues are systematically categorized and prioritized based on: - Severity of impact - Scope of affected pages - Implementation complexity - Potential ROI of fixing the issue

• Technical Health Test

  A Technical Health Test is a comprehensive evaluation system that aggregates and categorizes issues identified during technical site audits. The test assesses website performance across key SEO areas including: - Technical SEO (crawling, indexing, site structure) - On-page optimization (meta tags, content structure, internal linking) - Off-page factors (backlink health, referring domains) - User experience (page speed, mobile responsiveness, Core Web Vitals) Each category is evaluated against industry standards, with issues ranked by severity and impact.

• Health Score Report (Before and After)

  A Health Score Report is a dynamic, visual dashboard that measures and tracks your website's technical SEO performance over time. It provides a clear before-and-after comparison of technical site audits and subsequent fixes, helping teams quantify improvements and identify ongoing issues. This visualization helps stakeholders easily understand technical SEO progress and justify resource allocation for ongoing optimization efforts.

• Technical issues tracking system & ticketing

  A tracking system delivered in spreadsheet format that streamlines the communication between SEO and development teams for technical optimization. The system tracks and manages the implementation of technical SEO fixes through structured tickets. Each ticket covers: - Detailed issue description and location (URL/page/section affected) - Issue categorization (e.g., crawlability, indexing, site speed, mobile optimization) - Priority level and severity rating - Step-by-step implementation guidelines for developers - Current status and progress tracking - Implementation deadline - Impact assessment