Luxury Brand DNA and Identity
Ary Herr
Starting at
$
3,500
About this service
Summary
What's included
Brand DNA
Canva Slide With Your Brand DNA, brand's mission, vision, values, positioning, voice, visual identity, and overall brand story. It serves as the foundation upon which the brand builds its reputation, connects with its audience, and shapes its strategic direction.
Mood Board Interactive Presentation
The moad Board have the concept method we present two Brand Concepts: A design concept include elements such as color schemes, typography choices, imagery styles, layout structures, and overall mood or atmosphere.It provides a cohesive framework that guides the creative process and ensures consistency and coherence in the final design outcome.
Main Logo and Secondary Logo
- After the mood board feedback, I'll design a main logo for your company. - You'll be provided with the logo as a .png, .jpg, and .ai files. - 2 revisions are included if needed. our secondary logo is a variation of your main logo - You'll be provided with the logo as a .png, .jpg, and .ai files. - 1 revision of your secondary logo is included.
Sub-Mark
I'll design a sub-mark that can be used in smaller spaces to communicate who your brand is. - You'll be provided with the submark as a .png, .jpg, and .ai files. - 1 revision of your sub-mark is included.
Typography
The typography will be chosen based on industry and your company's offerings. - You will be provided with typography for headings, subheadings, and body text.
Brand Imagery
Ideas for brand imagery will be shown in the brand mood board. - I'll find stock images that will be useful to your brand. - I'll also create 2 mockups using your branding for you to use on your website, social media, or print.
Brand Guidelines
Brand guidelines provide clear instructions on how to use brand elements such as logos, colors, typography, imagery, and tone of voice. By outlining these specifications, they help prevent misrepresentation or misuse of the brand, maintaining its integrity and reputation. You will receive a .pdf file that goes into detail about all aspects of your brand. It will explain the logo variations and when to use them, your color scheme and how to pair different colors, your typography and purpose for each font chosen, and your imagery with examples for usage.
Duration
6 weeks
Skills and tools
Work with me