What's included

• STRATEGY GUIDELINES DEFINITION

  The strategy guidelines definition service involves creating a comprehensive framework to guide the brand’s strategic direction. This includes outlining the brand’s core values, mission, vision, and positioning to ensure clarity and consistency. Detailed guidelines cover messaging, tone of voice, and communication channels, providing a roadmap for all brand-related activities. By establishing clear strategy guidelines, the brand can maintain coherence across all touchpoints, effectively engaging its audience and achieving long-term objectives.

• BRAND BOOK / PLATFORM DEVELOPMENT

  The brand book service involves creating a comprehensive manual that defines the brand’s identity and guidelines. This includes detailed instructions on the use of visual elements, such as logos, color schemes, and typography, as well as the brand’s tone of voice and messaging. The brand book ensures consistency across all communications and touchpoints, serving as an essential reference for maintaining the brand’s integrity. By establishing clear guidelines, the brand can effectively communicate its values and personality.

• VISUAL ASSETS DESIGN

  The visual assets design service focuses on creating a suite of visual elements that embody the brand’s identity. This includes the design of logos, icons, illustrations, and other graphical components. Each asset is crafted to align with the brand’s aesthetic and strategic guidelines, ensuring consistency and impact across all platforms. By developing high-quality visual assets, the brand is equipped to effectively communicate its message and engage its audience, enhancing overall brand recognition and appeal.

• MARKETING TOOLS DEVELOPMENT

  The marketing tools development service involves creating a range of materials designed to support and enhance the brand’s marketing efforts. This includes the development of brochures, presentations, email templates, social media graphics, and other promotional assets. Each tool is tailored to align with the brand’s identity and strategic goals, ensuring effective communication and engagement with the target audience. By providing these customized marketing tools, the brand is equipped to drive awareness, generate leads, and foster long-term growth.

• ART DIRECTION CONSULTANCY

  The art direction consultancy service provides expert guidance on the visual and creative aspects of brand projects. This includes overseeing the design process, ensuring alignment with the brand’s identity, and maintaining consistency across all visual elements. The consultancy covers areas such as photography, graphic design, and multimedia content, offering strategic advice to enhance aesthetic appeal and brand coherence. By leveraging professional art direction, the brand can achieve a polished, cohesive look that effectively communicates its values and engages its audience.