Bespoke Social Media Strategy

Akash Rajagopal

(0)

Contact for pricing

About this service

Summary

Does this sound familiar to you?

💭 You're posting content on social media but you get no engagement

💭 You're posting content, and getting engagement, but no leads

💭 You're getting leads, but no conversions

Many companies struggle with turning their social accounts into a high-conversion hub because of the lack of a strategy.

You're either chasing trends or trying to please the algorithm—but real conversion comes from targeting your ICP, not an AI algorithm.

Well, now you don't have to worry anymore. I've helped many businesses achieve leads and revenue through my work.

Here's a snapshot of what to expect

🔸 Generated 1300+ registrations for a global virtual education fair through Instagram, Facebook, and LinkedIn

🔸 Helped an education founder generate 5 to 10 inbound leads after optimizing their profile and managing their account

🔸 Increased reach by 73% and engagement by 55% on Instagram in 3 months for a UK-based company

🔸 Increased reach by 63% and engagement by 26% on Twitter in 3 months for a UK-based company

Industry: Funded B2B SaaS startups

Channels

✅ LinkedIn

✅ Instagram

✅ Twitter

Packages

✅ One-time Social Media Strategy (3-month strategy) — Contact for pricing

✅ Social Media Strategy Retainer (No execution) — Starts at $750 per channel

✅ Social Media Strategy + Execution Retainer (End to end service) — Starts at $1400 per channel

P.S. The cost mentioned is for one social media channel—LinkedIn, Instagram, or Twitter. We can work out a discounted rate for a combination if you need more than one.

Do you want to leverage social media for your own business? Click Work with me and let's get cracking! ⚡

What's included

Social media audit
🔸 I'll review your social account and identify gaps/weaknesses that we should close to improve your profile
Competitor research
🔸 Regularly review your direct and indirect competitors to understand what's working in the market and how we can leverage your USP to stand out 🔸 I'll also deliver a document that clearly outlines everything based on a SWOT analysis
Bespoke social strategy
🔸 I'll design a social media strategy from scratch and help you operationalize it with templates and workflows (including repurposing opportunities)
Briefs for writers + designers
🔸 I'll create content briefs for your writers and designers so that they can execute the strategy. In turn, I'll also review their work to ensure it's on brand and accurate.
Social media post scheduling
🔸 I'll review the content, conduct hashtag research and post it using your preferred social media tool. If you don't have one, I'll recommend one so that it becomes easy to do this process regularly.
Social media reporting
🔸 I'll create a dashboard and monthly report that distills important KPIs (based on your strategy) and the content's performance 🔸 We'll review this regularly and it'll differ based on the campaigns you're running
Biweekly syncs
🔸 We can meet twice a month to review the strategy, briefs and content and discuss its performance too
Social media copywriting (End to end package only)
🔸 I'll write and design your posts based on existing brand guidelines and industry requirements to ensure it entices your ICP
Community management (End to end package only)
🔸 I'll engage with your audience and manage your accounts for 5 days a week at agreed timings