Marketing Campaign Launch for Book & eBook by Jisoo KangMarketing Campaign Launch for Book & eBook by Jisoo Kang
Marketing Campaign Launch for Book & eBookJisoo Kang
I combine data-driven strategic planning with creative execution to deliver an end-to-end promotional experience tailored for North American audience.
What's included
Marketing Plan
A strategy document with a target audience persona, key marketing channels, content calendar, and KPI setting. It will serve as a roadmap for the entire marketing campaign.
Marketing Assets
Creating a folder of visual assets, captions, and hashtags for social media channels. Includes a mix of teaser graphics, Instagram postcard images, and promotional text-based videos to drive anticipation and engagement for the launch.
Email Marketing Campaign
Develop an email marketing sequence to engage current customers and identify potential leads to drive sales. This includes copies of the launch announcement email, 5 follow-up emails scheduled within 6 weeks, and a post-launch thank-you and feedback email.
I combine data-driven strategic planning with creative execution to deliver an end-to-end promotional experience tailored for North American audience.
What's included
Marketing Plan
A strategy document with a target audience persona, key marketing channels, content calendar, and KPI setting. It will serve as a roadmap for the entire marketing campaign.
Marketing Assets
Creating a folder of visual assets, captions, and hashtags for social media channels. Includes a mix of teaser graphics, Instagram postcard images, and promotional text-based videos to drive anticipation and engagement for the launch.
Email Marketing Campaign
Develop an email marketing sequence to engage current customers and identify potential leads to drive sales. This includes copies of the launch announcement email, 5 follow-up emails scheduled within 6 weeks, and a post-launch thank-you and feedback email.