B2B Website Copy - SaaS, Fintech

Varun V

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About this service

Summary

Having been a full cycle AE selling an enterprise ML Ops platform, I had the opportunity to engineer the entire sales process.
I have spent an inordinate amount of time combining SaaS playbooks with behavioural science and Direct Response to sell contracts with an average ticked size of ~50K USD
If you are an
Enterprise software provider,
B2B SaaS catering to SMBs
B2C SaaS along with an enterprise offer
you will get work with somebody who understands complex sales processes, believes in extensive research and ultimately appeal to your ideal prospect.

Process

Extensive research + couple of calls with customer facing stakeholders
Initial draft of homepage to get consensus on positioning
Recommended methods to split offerings across the website
2nd Approval for the remaining pages
Final round of back and forth.

FAQs

  • What guarantees do I give ?

    1. You will appeal to your ideal ICP 2. You will have certain frameworks to help go through brainstorming and positioning 3. If you have enough traffic to your website, you will get enough headlines to A/B test

What's included

  • Conversion Focused, Crisp, Compelling Copy for your Website

    1. Entire Website Mockup in Miro 2. Recommendations for industry specific design choices 3. Multiple Versions of headlines to A/B test

  • Landing Page Copy

    1. Conversion focused copy mockup in Miro 2. Design in any A/B testing software like Unbounce, Landingi, Instapage 3. Collaborate with your designer, if needed

Skills and tools

UX Copywriter

Content Writer

Copywriter

Figma

Framer

Miro

Unbounce

Industries

Software
FinTech

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