The Signature

Abigail | Grove Studio Co.

Contact for pricing

About this service

Summary

Branding entails so much more than a pretty logo and trendy colors. This is a journey of finding your message and speaking to the clients who will value what you do the most. With many years of experience, I understand what it takes to make a brand effective and speak directly to those clients you want to book.
Who this package is for:
You're in the beginning stages and need a solid foundation that will grow with you.
You've been in this for a long time and have a pretty solid idea of the clients you like to serve. You've put in the time in your industry and it's time your branding is at the same level.
You want an in-depth journey through your brand. Including things like market research, ideal client description, and a detailed reference guide for brand consistency.
Ready to have a brand that you’re proud to share, and that attracts your ideal clients? ✨

Process

Phase 1: Onboarding & Brand Questionnaire 🌟
The Signiture starts with a welcome kit, which includes the project contract, invoice, 50% up-front deposit, and Welcome Kit assignments for you to complete and book your start date. From the Welcome Kit assignments, I will assemble your strategy deck- aka an outline of who your brand is on the inside. This includes your brand voice, values, mission, and target audience.
Phase 2: Design 🎨
After we receive your questionnaire and have what we need from the Welcome Kit, we will then create and deliver a brand mood board. Once the direction for the branding is approved, we will build a main logo, supporting logos, a brand color palette, and a type system and send them your way in our branding package. We will make any necessary edits this day as well. Btw, You are allowed up to 2 revisions after the initial design is sent over. Each additional revision afterward is $50.
Phase 3: Sendoff 📬
After we’ve fine-tuned the final designs, and the last deposit is collected, you will receive a brand book and final files for your use within a few business days of project wrap!
Ready to Launch 🚀
Congrats- your new brand is completed and ready for the world to see!

What's included

  • Primary Logo + Submarks:

    Crafting the central emblem of your brand, alongside versatile submarks for consistent representation across platforms.

  • Brand Colors:

    Curating impactful color palettes that resonate with your audience, evoke emotions, and reinforce your brand narrative.

  • Brand Fonts:

    Selecting and pairing fonts to enhance readability, convey personality, and reinforce brand aesthetics across all channels.

  • In-Depth Brand Research & Message:

    Delivering insights-driven brand strategy and messaging that resonates with your audience, differentiate you from competitors, and foster emotional connections.

  • Full Brand Guidelines Multi-Page Document:

    Providing a comprehensive resource detailing logo usage, color specifications, typography rules, and tone of voice recommendations for consistent brand representation.

Skills and tools

Brand Designer

Graphic Designer

Logo Designer

Adobe Illustrator

Adobe Photoshop

Canva

Industries

Graphic Design
Marketing

More services

The Mini

Example projects

STARTING AT

$599

fixed rate