XPRESS | Visual Identity

Starting at

$

5,000

About this service

Summary

XPRESS is my signature engagement designed for early-stage startups, aiming to build an MVP visual identity in less than 2 weeks.

Process

Milestone 1:

• Onboarding

• 1:1 Interview

• Golden Circle

• Positioning

• Logo Design Ideations

• Primary Color Palette

Milestone 2:

• Revisions

• Logo Variants

• Expanded Color Palette

• Typography Specifications

• Photography (add-on)

• Iconography (add-on)

• Textures and/or Patterns (add-on)

• Digital Brand Guidelines

What's included

  • Brand Identity Guide

    A powerful brand identity that has strategic positioning and a magnetic visual narrative. • Logo Design • Logo Variants • Color Palette • Brand Typefaces • Typographic Hierarchy • Application Samples

Recommendations

(5.0)

I had the pleasure of working with Axel and I couldn't be more satisfied with the results. From the outset, Axel demonstrated a keen understanding of our brand vision and target audience. Axel's creativity shone through in every aspect of the project. The advertising concepts were innovative and eye-catching, perfectly capturing our brand essence. What impressed me most was Axel's ability to maintain open communication throughout the process. The final deliverables have significantly elevated ou


Duration

2 weeks

Skills and tools

Brand Designer
Brand Strategist
Creative Director
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Food and Beverage
Health Care
FinTech

Work with me