Premium Branding Package
Nikola Matošević
5
Starting at
$
3,290
About this service
Summary
Step by step, explained
Research and Discovery
The first step is to gain a thorough understanding of the client's business, target audience, competition, industry, and values.
Strategy Development
Based on the research, a brand strategy is developed and it defines the brand's positioning, personality, and visual identity.
Design Concepts
With the brand strategy in place, design concepts are created that explore different directions for the visual identity. This typically includes creating multiple logo options, color palettes, typography, and imagery.
Design Refinement
The initial design concepts are refined based on feedback from the client and any necessary revisions are made. This may involve adjusting the logo, color palette, typography, and imagery to better align with the brand strategy.
Design Finalization
Once the design has been refined and approved, the final design is created. This includes creating style guidelines that outline how the brand will be expressed across various touchpoints. This step also includes the creation of a centralized digital repository for the management and distribution of all deliverables.
Implementation
The final step is to make sure the new brand identity will be properly implemented across various touchpoints, ensuring consistency and coherence across all channels.
What's included
Brand Analysis and Competitor Research
During our initial design consultation, we will delve deep into your brand vision, goals, and preferences, acquiring invaluable insights to kickstart the research phase. By understanding your unique aspirations, we lay the foundation for crafting a bespoke brand strategy that resonates with your target audience and aligns seamlessly with your business objectives.
Design Board
Clients will be granted access to a collaborative Miro board, fostering an immersive design experience. Through this platform, we'll craft a moodboard, facilitating the exchange of ideas and feedback. Our goal is to ensure a delightfully interactive design process, where clients actively participate in shaping their vision.
Comprehensive Brand Strategy
Drawing from detailed research, our premium brand strategy is meticulously crafted to elevate your brand to new heights. This comprehensive approach encompasses defining your brand's distinctive: Positioning, Mission, Vision, and Personality.
Logo Design
Our focus here is on crafting a logo that leaves a lasting impression and stands the test of time. In this step, the client will be provided with the following elements: 🖐️ Five (5) logo concepts 🖐️ Five (5) revision rounds for the chosen concept ✒️ A fine-tuned version of the final logo. The final delivery will include a diverse array of formats, including AI, SVG, and PNG. The logo will be thoughtfully saved in black, white, and colored renditions, if applicable. These files will be meticulously organized within the digital repository for easy access.
An animated version of the logo
The logo will be taken to the next level by animating it, infusing a dynamic and interactive essence. The final animated logo will be delivered as a GIF, and as a Lottie file for easy implementation on the web, mobile app, and other digital touchpoints.
Visual Identity Design
Once the logo has been created, we embark on the creation of two (2) distinct visual identity design concepts to choose from, each exploring unique directions. Within these concepts, we curate ✌️ two (2) captivating visual languages, thoughtfully defining the following elements: 🔤 Typefaces 🎨 Color palettes ✨ Complementary graphics that will enhance the brand image 📸 Imagery and/or Photography (if the client wants to have these graphics) 🖐️ Five (5) revision rounds for the chosen concept
Stationery Design
This package includes stationery design featuring essential elements such as business cards, envelopes, and letterheads, all meticulously crafted to exude professionalism and enhance your brand's identity. For additional deliverables beyond this scope, I'm open to negotiation, ensuring a tailored package that perfectly aligns with your unique branding requirements. Each deliverable has three (3) revision rounds.
Social Media Design
This package jumpstarts your brand's new identity with a curated set of assets tailored for your digital presence. The following assets are included: Profile images, Cover images / Banners, Three (3) social media post templates per platform, and Three (3) revision rounds per deliverable. The assets will be created for Linkedin and Twitter / X, but the assets can be created for any other social media platform as well.
Advertising Design
This package encompasses a minimum of three (3) attention-grabbing advertising designs, meticulously crafted for posters and/or billboards. These captivating designs are strategically tailored to elevate your brand's visibility and leave a lasting impression on your target audience. Each deliverable has three (3) revision rounds.
Brand Style Guide
This package provides you with a Brand Style Guide (Brand book). This resource outlines the correct usage of design elements, including the logo, typeface, and color palettes. Additionally, it provides information for other design assets if they are part of the identity design to ensure consistent and impactful brand representation across all channels, and much more.
Modification Rounds
This package contains 5 revision rounds for the chosen visual identity design direction. This ensures ample opportunities for the client to provide feedback and make necessary adjustments, guaranteeing the final outcome aligns perfectly with your vision and expectations.
Warranty Period
If the client notices any irregularities in the delivered files within two (2) months of the project's completion, the designer will correct the identified irregularities free of charge.
Ownership and Right to Use
After the project is completed, the client will have all rights to the delivered design. The designer reserves the right to display the project as part of their portfolio solely for the purpose of promoting their services.
Additional services
Services that can be provided but are not encompassed within this fee package include: ◼ 2D motion design (e.g., for social media content, brand introduction videos, or showcasing your brand's products/services) ◼ Icon or pictogram design (an extensive set of unique icons in line with your brand's aesthetics for website or app use) ◼ Digital content creation for your website (such as graphics and illustrations)
Recommendations
(5.0)
Recommended
Meir at Stuudio hired Nikola and recommends working with them
Recommended
Nikola was very easy to work with. He kept me apprised of timelines and updates on the work without me having to ask. He's a creative thinker and took my vision and made it a realty. Definitely recommend!
Recommended
Nikola is, without a doubt, an exceptional logo designer. He doesn't just create logos, he excels at executing the entire project flawlessly. His communication skills are top-notch, ensuring clear understanding and collaboration throughout the process. His talent for color selection is phenomenal, and the logo he designed consistently receives compliments and impresses everyone who sees it. Working with Nikola was not only productive, but genuinely enjoyable.
Recommended
Working with Nikola on my company's branding was amazing. His creativity, professionalism, and efficiency turned our vision into reality. Together, we came up with a unique logo and brand identity that stands out. Communication was clear and the process was smooth. His work exceeded our expectations, and he went above and beyond. I highly recommend Nikola to anyone looking to build or improve their brand.
Recommended
I’ve engaged with countless designers and Nikola is a rare breed. He’s process oriented, an outstanding communicator and is a very talented illustrator. I engaged him on a project for a series of difficult web assets, and his concepts and execution were outstanding. I would hire him as a full-time designer in a heartbeat if I had the deal flow.
Recommended
For couple of years already Nikola has been trusted and highly dependable designer who made our ideas come to a beautiful life - from merch to branding, or just simply letting us know what would work in the niche we ventured in. That was the main reason why I choose him to help us out with branding and logo design of our latest open source project - Hoodik. Our work together is still not done, and there are plenty of ideas we will bring to success with his irreplaceable touch.
Recommended
Nikola is a fantastic designer and has produced excellent work for us. He designed 100% of Maestro's brand identity from the logo, color palette, graphics, and design language. We very happy with the result and everyone that goes on our website compliments us on its design. Nikola takes his work serious, he is professional, communicates well and executes promptly.
Recommended
Nikola is one of the most talented designers and project managers I have ever worked with. His attention to detail, creativity and ability to communicate with me as a client was of the highest quality. I would extremely recommend Nikola.
Duration
7 weeks
Skills and tools
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