Brand Identity

Starting at

$

450

About this service

Summary

I create powerful brands that resonate with your target audience, using research-driven design through market research. I also specialize in effective social media brand post-campaign that can help grow your audience in social media.

Process

Kick-off meeting
Initial research (target audience, competitors, market research, similar brand design research)
Mood boarding, sketches, and drafts
Mockup meeting
Iterations
Final meeting

What's included

  • Mood boards & Creative direction

    Creative direction is the vision behind a project, like the emotional tone of a website or the overall vibe of a magazine. Mood boards are like visual roadmaps that help communicate this vision for your brand. They're collections of images, colors, textures, and even fonts that capture the desired atmosphere.

  • Brand Presentation

    A brand presentation showcases your company's identity through a slide deck. It goes beyond just listing features; it's a visual story that uses your logo, colors, fonts, and images to engage the audience. This presentation should communicate brand's core message and values while setting you apart from competitors.

  • Logo Suite

    Primary word mark and logo mark are delivered.

  • Typography

    Primary and secondary typography choice is delivered based on the Logo Suite

  • Brand Guide

    A brand guide is a document that outlines the core aspects of your brand's identity. It acts like a rulebook for how your brand presents itself visually (think logo, fonts, colors) and tonally (think voice in writing and communication). By ensuring consistency in these elements, a brand guide helps you build recognition and create a strong, memorable presence for your audience.


Duration

2 weeks

Skills and tools

Brand Designer
Graphic Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Food and Beverage
Cosmetics
EBooks

Work with me