Brand / Rebrand Design Essentials: 2 Week Design Sprint

Shruti Agarwal

(0)

Starting at

500

About this service

Summary

Tailored for start-ups and small businesses seeking a speedy and budget-friendly brand identity setup, this service provides a streamlined solution to swiftly launch or re-brand your brand and test the market with MVP assets.

It's ideal for you if-

Need to get to market quickly to test demand

Have a limited budget, but need something to get you going

Already have a clear strategy or sense of what you are looking for

Don't feel ready for a full-service branding exercise

What Does The Process Look Like? 🕵️‍♀️

Week 1:

Days 1 and 2: We'll have a discovery call/chat to understand your needs and vision, or you can fill out a brand questionnaire. (You can also schedule an appointment through my Google calendar link provided)

Days 3 and 4: I'll create a brand mood board.

Day 5: I'll gather your feedback and make any necessary mood board revisions.

Week 2:

Days 6 and 7: I'll design and finalize your brand identity and you'll have a chance to provide feedback, and we'll make any required revisions.

Days 8, 9, and 10: I'll design the remaining assets.

Day 11: I'll gather your feedback and make any necessary revisions

Day 12: I'll compile all the files and deliver your complete brand assets.

FAQs

How many revision rounds are included in the package?
This package includes 3 rounds of revisions for each asset except the brand guideline sheet. I want to ensure your brand assets meet your vision and expectations.
What happens if I find that I need more revisions beyond the initially agreed scope?
I understand that projects can evolve, so if you find that you require additional revisions beyond the initially outlined scope, you can opt for paid revisions. Extra rounds of revision are available at a rate of $10 per hour.
Can it be completed in less than 12 days or extended beyond that timeframe?
Absolutely! The outlined 12-day timeline is a guideline, but I understand that each client's needs and feedback may vary. If you have a specific deadline or require additional time for thorough revisions, I'm flexible but please let us know at the start of the project.
What if I need to add more deliverables?
If you'd like to add more deliverables, I charge based on the complexity and time required for each. Additional items like a custom icon set, extra stationery designs, illustrations, or social media templates can start at $20. We can discuss your specific needs at the beginning or end of the project, and I’ll provide a tailored quote.

What's included

Moodboard
A curated collection of images that reflect your brand’s desired tone and visual direction.
Primary Logo
The primary logo is the core visual representation of your brand. The final files will include both vector files and other digital formats essential for your branding requirements.
Secondary Logo
The secondary logo is a variation of the primary logo. It's designed to provide flexibility in different applications and may be used when the primary logo is not suitable or needs to be adapted. The final files will include both vector files and other digital formats essential for your branding requirements.
Color Palette
The color palette includes a set of carefully chosen colors that reflect the brand's personality and style.
Typography Suite
The package includes a selection of fonts or a specific typeface that suits the brand's personality.
Brand Marks / Pattern
Brand marks/pattern include squiggles, shapes or basic illustrations that form part of your brand. They can be used for your website, marketing, packaging, merchandise or anywhere else you see fit.
Business Card / Envelope / Letterhead
Your selection of any one item to elevate your brand’s professional image—a business card, envelope, or letterhead, designed to reflect your brand identity with precision and style.
Brand Guideline Sheet
This is a two-page PDF guide outlining the logo usage, color codes, and font specifications to help you maintain consistency in branding across various media and materials.
Revision Rounds (Except Brand Guideline Sheet)
3 (Three) rounds of revisions to fine-tune each deliverable and ensure everything aligns with your brand vision.