Brand design that’s thoughtful, cohesive, and built to grow with you.
Who It’s For
Your brand is more than a logo. It’s how people connect with what you create.
You’ve got the idea, the product, or the passion, but your brand is still in your head (or scattered across moodboards and sticky notes). This package translates that vision into a cohesive, strategic visual identity you can actually use.
This Brand Starter package is designed for early-stage businesses. Established brands or teams with more complex needs are scoped through custom proposals.
This is for you if you:
Are launching a new business or product
Want a brand that reflects your values and attracts the right audience
Need professional visuals that establish credibility and consistency
Want clarity around your brand direction before investing in marketing, packaging, or web design
The Brand Starter package includes:
Project Kickoff & Brand Discovery
A focused kickoff session to understand your business, goals, and visual preferences before design begins.
Creative Direction Snapshot
A concise visual direction defining tone, style, and overall look, including initial color and typography direction.
Primary Logo Design
One custom primary logo designed to serve as the foundation of your visual identity, with up to two rounds of refinement.
Core Color Palette
A small, intentional color palette selected to support your brand’s tone and usability.
Typography Selection
Primary and secondary font selections for consistent use across your materials.
Brand Snapshot Guide (PDF)
A simple reference guide covering logo usage, colors, and typography to help you apply your brand consistently.
Final Logo Files
Logo files delivered in essential formats for web and print.The
Process
My process is collaborative and strategic, designed to draw out your values, clarify your positioning, and create a visual identity that resonates with your audience and supports your goals.
Project Timeline
Most Brand Starter projects take 4–6 weeks to complete. This includes time for strategy, creative development, and collaborative refinement. You’ll have space to reflect and provide feedback without the process dragging on, keeping us both focused and energized from start to finish.
FAQs
We can add additional services (like packaging or web design) as part of a custom proposal. We’ll talk through your needs during our initial consultation call to make sure the project scope fits your goals.
You’ll receive up to two creative directions based on our discovery session. If neither direction feels aligned, we’ll discuss a new approach and a possible add-on to explore further concepts. My goal is always to get you to a brand identity you feel excited about.
Projects require a deposit to book, with the remainder split into milestone payments based on the project timeline. The details will be outlined clearly in your proposal.
Yes. I offer web design as an add-on to brand projects or a standalone service.Yes! Many clients continue working with me for packaging, web design, and general creative support. Once your core brand is in place, we can build on it as your business grows.
Brand design that’s thoughtful, cohesive, and built to grow with you.
Who It’s For
Your brand is more than a logo. It’s how people connect with what you create.
You’ve got the idea, the product, or the passion, but your brand is still in your head (or scattered across moodboards and sticky notes). This package translates that vision into a cohesive, strategic visual identity you can actually use.
This Brand Starter package is designed for early-stage businesses. Established brands or teams with more complex needs are scoped through custom proposals.
This is for you if you:
Are launching a new business or product
Want a brand that reflects your values and attracts the right audience
Need professional visuals that establish credibility and consistency
Want clarity around your brand direction before investing in marketing, packaging, or web design
The Brand Starter package includes:
Project Kickoff & Brand Discovery
A focused kickoff session to understand your business, goals, and visual preferences before design begins.
Creative Direction Snapshot
A concise visual direction defining tone, style, and overall look, including initial color and typography direction.
Primary Logo Design
One custom primary logo designed to serve as the foundation of your visual identity, with up to two rounds of refinement.
Core Color Palette
A small, intentional color palette selected to support your brand’s tone and usability.
Typography Selection
Primary and secondary font selections for consistent use across your materials.
Brand Snapshot Guide (PDF)
A simple reference guide covering logo usage, colors, and typography to help you apply your brand consistently.
Final Logo Files
Logo files delivered in essential formats for web and print.The
Process
My process is collaborative and strategic, designed to draw out your values, clarify your positioning, and create a visual identity that resonates with your audience and supports your goals.
Project Timeline
Most Brand Starter projects take 4–6 weeks to complete. This includes time for strategy, creative development, and collaborative refinement. You’ll have space to reflect and provide feedback without the process dragging on, keeping us both focused and energized from start to finish.
FAQs
We can add additional services (like packaging or web design) as part of a custom proposal. We’ll talk through your needs during our initial consultation call to make sure the project scope fits your goals.
You’ll receive up to two creative directions based on our discovery session. If neither direction feels aligned, we’ll discuss a new approach and a possible add-on to explore further concepts. My goal is always to get you to a brand identity you feel excited about.
Projects require a deposit to book, with the remainder split into milestone payments based on the project timeline. The details will be outlined clearly in your proposal.
Yes. I offer web design as an add-on to brand projects or a standalone service.Yes! Many clients continue working with me for packaging, web design, and general creative support. Once your core brand is in place, we can build on it as your business grows.