Your brand is more than a logo. It’s how people connect with what you create.

You’ve got the idea, the product, or the passion, but your brand is still in your head (or scattered across moodboards and sticky notes). This package translates that vision into a cohesive, strategic visual identity you can actually use.

Are launching a new business or product

Want a brand that reflects your values and attracts the right audience

Need professional visuals that establish credibility and consistency

Want clarity around your brand direction before investing in marketing, packaging, or web design

Project Kickoff & Brand Discovery A focused kickoff session to understand your business, goals, and visual preferences before design begins.

Creative Direction Snapshot A concise visual direction defining tone, style, and overall look, including initial color and typography direction.

Primary Logo Design One custom primary logo designed to serve as the foundation of your visual identity, with up to two rounds of refinement.

Core Color Palette A small, intentional color palette selected to support your brand’s tone and usability.

Typography Selection Primary and secondary font selections for consistent use across your materials.

Brand Snapshot Guide (PDF) A simple reference guide covering logo usage, colors, and typography to help you apply your brand consistently.

Final Logo Files Logo files delivered in essential formats for web and print.The

My process is collaborative and strategic, designed to draw out your values, clarify your positioning, and create a visual identity that resonates with your audience and supports your goals.

Most Brand Starter projects take 4–6 weeks to complete. This includes time for strategy, creative development, and collaborative refinement. You’ll have space to reflect and provide feedback without the process dragging on, keeping us both focused and energized from start to finish.