Brand Strategy by Sara VillanuevaBrand Strategy by Sara Villanueva
Brand StrategySara Villanueva
Perfect for projects and bussineses of bigger scale and a lot of competition. The strategy will help your brand to stand out from the competition.

What's included

Market Research
Research of the market where the product/service will perfom to find the segments and select the niche for the brand.
Benchmarking
Review of the nearest direct competition and indirect competition of the brand. Comparative. Conclusions.
Target
Buyer persona: A description of a representative person (client) of the brand related to the selected segment. Target: Detail of the segment.
Brand Concept
Phrase/description of the brand based on the research and essence of the company.
Brand Moodboard
A detail collage of references, color palette and typography style selected for the brand. It marks the path for the visual identity.
Starting at$200
Tags
Google Slides
Brand Strategist
Market Researcher
Service provided by
Sara Villanueva Lima, Peru
Brand StrategySara Villanueva
Starting at$200
Tags
Google Slides
Brand Strategist
Market Researcher
Perfect for projects and bussineses of bigger scale and a lot of competition. The strategy will help your brand to stand out from the competition.

What's included

Market Research
Research of the market where the product/service will perfom to find the segments and select the niche for the brand.
Benchmarking
Review of the nearest direct competition and indirect competition of the brand. Comparative. Conclusions.
Target
Buyer persona: A description of a representative person (client) of the brand related to the selected segment. Target: Detail of the segment.
Brand Concept
Phrase/description of the brand based on the research and essence of the company.
Brand Moodboard
A detail collage of references, color palette and typography style selected for the brand. It marks the path for the visual identity.
$200