A managing partner, agency owner or mortgage broker. Their pain: "Clicks cost us fifty dollars each. We get enquiries, but most are people shopping around, outside our practice area, or looking for free advice. One real case pays for the month, so I need to know which keywords actually produce cases.

In legal, insurance and mortgage, a single click can cost more than a full day of ads in other industries. So the enquiries that arrive have to be real ones, not price shoppers, students or people outside your practice area. That is what this project fixes.

𝐖𝐡𝐚𝐭 𝐈 𝐰𝐢𝐥𝐥 𝐝𝐨:

Build campaigns around practice area keywords with clear commercial intent

Write ad copy that pre-qualifies on location, case type and fee structure

Build a layered negative keyword framework to stop research and free-advice traffic

Track calls and form submissions as separate conversions with source detail

Import qualified stages from your CRM so bidding learns from real cases

Report on cost per qualified enquiry, not cost per form fill

𝐖𝐡𝐚𝐭 𝐲𝐨𝐮 𝐠𝐞𝐭: A restructured account, a negative keyword framework, working call and form tracking, CRM attribution where your stack allows it, and a written summary of every change.

Kindly provide all necessary details and assets so I can review them before beginning the project.

#LawFirmPPC #AttorneyMarketing #InsuranceLeadGeneration #MortgageBrokerAds #PersonalInjuryPPC #QualifiedLeads #CallTracking #CostPerCase #GoogleAdsForLawFirms

🛠️ Core Skills: Meta Ads, Facebook Ads, Instagram Ads, Meta Ads Manager, Facebook Ads Manager, Facebook Advertising, Meta Advertising, Media Buying, eCommerce, DTC, Shopify Ads, Shopify Marketing, Lead Generation, Facebook Lead Ads, Meta Lead Ads, Real Estate Lead Generation, B2B Lead Generation, Local Lead Generation, CRO, Conversion Rate Optimization, Facebook Ads Audit, Meta Ads Audit, Account Audit, Funnel Audit, Landing Page Optimization, Retargeting, Creative Testing, Customer Acquisition