Brand Design
Erick Ortega
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About this service
Summary
For this type of projects the timing depends on the scope. The basic scope includes logo design (icon + logotype), brand system, complementary graphics and specific print design. For some project it could go as far as design for labels and packaging, apparel, social media and art direction for photography.
What's included
Branding Elements
Editable files of the logo with its respective color and lockup variables in vector format.
Brand Guidelines
PDF with all the usage recommendations and examples of the correct deployment of the branding system including: Logo use, colors, type hierarchy and complementary graphics.
Complementary Graphics
Illustrations/Icons and or textures that complement the branding system for both print and digital formats.
Example projects
Skills and tools
Art Director
Brand Designer
Graphic Designer
Adobe Illustrator
Adobe Photoshop
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