Logo Design/Brand Identity

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About this service

Summary

Logo design/brand identity service provides businesses with a unique and recognizable visual identity. This service includes designing a logo, creating a color palette, selecting typography, and defining visual elements that make up the brand identity.
The process usually starts with a consultation to understand the client's business, values, target audience, and competition. Based on this information, a design brief is created, outlining the goals and objectives of the project.
Once the design brief is approved, the design process begins. This typically involves creating multiple design concepts that are refined and narrowed down to a final design. This final design is then presented to the client for approval, and any necessary revisions are made.
After the logo is finalized, the brand identity is developed. This includes selecting a color palette and typography that aligns with the client's brand and designing additional visual elements such as patterns or illustrations. A brand style guide is created that outlines the rules for using the new brand identity to ensure consistent and effective use across all marketing materials.
Deliverables for logo design/brand identity typically include the final logo design in different file formats, a brand style guide, and additional marketing materials such as business cards, letterheads, and envelopes.
Overall, a professional logo design/brand identity service can help businesses create a strong and memorable visual identity that sets them apart from their competition and resonates with their target audience.

What's included

  • Deliverables for Logo Design/Brand Identity for ABC Consulting

    Logo files: Final logo design in vector (.ai, .eps), raster (.png, .jpg), and PDF formats. Brand guidelines: A document outlining guidelines for using the logo, including minimum size, clear space, and color specifications. It also includes guidelines for typography, color palette, and other visual elements that make up the brand identity. Business card design: A business card design that incorporates the new logo and brand identity, with the necessary files for printing. Stationery design: A letterhead and envelope design that incorporates the new brand identity, with files for printing. Overall, these deliverables ensure that the new logo and brand identity can be used consistently and effectively across all of ABC Consulting's marketing materials.


Skills and tools

Brand Designer

Graphic Designer

Logo Designer

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop

Adobe XD

Adobe XD

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