What's included

• Creative Direction

  During this process, we'll explore your business goals, brand personality, target audience, and how we can craft a brand experience to accomplish your goals using strategy, psychology and visual inspiration.

• Brand Identity

  Once we establish your visual inspiration and color palette, we'll conduct typography research to create your typography suite, as well as design concepts for primary logo, secondary logos and brand marks.

• Brand Guidelines

  Your final deliverables include a detailed 20+ page guide intended as a reference to educate you on how to use your new branding consistently and intentionally.

• Collateral Design

  During this process we will finalize any digital or print collateral such as profile pictures, social media launch graphics, and packaging or label design if applicable.

• Website Direction

  Once we've finalized your brand identity, we'll kickoff this part of the project with a website strategy session to plan and organize your content for the new site.

• Website Design

  We'll build your custom coded and mobile optimized website using either Squarespace or Shopify. After design and development, we'll send you off with tutorial videos to help you navigate the site on your own and we always provide tech support after launching.