Brand Identity Design

Starting at

$

1,500

About this service

Summary

Building a strong brand takes time.
This package covers everything from brand basics to logos, illustrations, and real-life design.
I help brands shine with creative designs that connect with their audience.
My custom logos and branding will set you apart as a market leader. I’ll dive into your brand’s history to create a plan that keeps you ahead of the competition and boosts awareness.
Most importantly, I’ll make sure your customers feel connected to your brand.
Brand Strategy (Story, Mission, Values) Your brand is like a favorite book. The story is the plot, the mission is the hero's goal, and the values are the lessons. For example, if your brand focuses on the environment, the mission is saving nature, and the values are sustainability.
Brand Positioning (Audience, Competitors, Personality) Imagine you’re opening a coffee shop. You need to know who your customers are (audience), what other shops are nearby (competitors), and what makes your shop special (personality). I’ll help define these elements to make your brand stand out.
Creative Direction You’ll create one mood board, and I’ll create 2-3 after doing deep research.
Logo Suite Just like different shoes for different occasions, your brand needs logo variations for different situations. I’ll create a range of logos to ensure your brand looks great anywhere.
Font Choice Fonts are more than style—they express your brand’s personality. I’ll pick fonts that give your brand a consistent look and make things easier for you.
Brand Colors Many brands use the same colors, but that can make them blend in. I’ll choose bold, unique colors to make your brand stand out and be memorable.
Illustrations, Icons & Patterns Just like the designs on your favorite products, I’ll create custom illustrations and patterns that make your brand eye-catching and unforgettable.

What's included

  • Brand Strategy

    Discovery Workshop Strategy Call Brand Audit & Competitor Analysis Story, Mission, & Values Development Brand Voice & Tone

  • Creative Direction

    Mood board creation

  • Visual Identity

    Custom Logo Design (Wordmark, Submark, Logo Mark, Favicon) Typography Brand Colors

  • Illustration Design

    Brand Patterns (One Basic Design) Icon Design Merch Design (1-3 items: books, uniform, T-shirts)

  • Brand in Action

    Mockups & Real-World Applications Files provided: (AI, SVG, PNG, JPG, PDF) Final Presentation

  • Brand Guidelines

    Mini Brand Guidelines Logo & Color Usage Typography Rules


Duration

3 weeks

Skills and tools

Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Graphic Design

Work with me