Brand Design

Starting at

$

700

About this service

Summary

I believe the power of branding is to make your business stand out in a crowded marketplace. I will work closely with you to create a visual identity that captures the essence of your business and resonates with your target audience. My friendly and professional approach ensures that the entire process is smooth and enjoyable, resulting in a brand identity that you can be proud of!
What will the process look like?
Discovery: I start by getting to know your business or start-up, its values, target audience, and unique selling propositions. This helps me understand your vision and goals for the brand identity.
Research: I conduct thorough research to gain insights into your industry, competitors, and market trends. This knowledge forms the foundation of my creative direction.
Mood Board Presentation: Based on the research findings, I create a mood board that visually represents the overall look and feel of your brand. This serves as a starting point for the design process and helps us align our vision.
Feedback: I present the mood board to you. This is an opportunity for you to provide feedback and share your thoughts on the direction. 
Concept Development: Based on your feedback, I develop initial design concepts for your brand. I explore various visual elements, styles, and themes that align with your brand identity.
Design Refinement: After hearing your thoughts and insights, I refine the chosen direction, incorporating your suggestions and preferences.
Finalization: Once you are satisfied with the refined design, I finalize the brand identity elements and prepare them for delivery.

What's included

  • Logo design

    A carefully crafted color palette that reflects your brand's tone, evokes emotions, and ensures visual consistency across all brand touchpoints.

  • Logo Variations | Secondary Logos

    Different variations of your logo, such as simplified versions for small applications or alternative layouts for specific cases. This ensures versatility and adaptability across various contexts.

  • Typography

    A selection of complementary fonts that establish a distinctive typographic style, enhancing readability and maintaining brand consistency.

  • Stationery Design

    I extend your brand identity to essential stationery items, such as business cards, letterheads, envelopes, and more. These elements ensure a cohesive and professional look across your communication materials.

  • Brand Mockups

    Visual representations of how your brand identity will appear in real-life scenarios. These mockups help you visualize the potential applications of your brand identity.

  • Packaging design (optional)

    If applicable to your business, I create captivating packaging designs. This includes labels, boxes, bags, or other packaging materials, ensuring your products make a memorable impression.

  • Visual Identity

    Such as pattern, graphical elements, or imagery that form the identity of the brand

  • Brand Guidelines

    A document that outlines the rules and guidelines for implementing your brand identity. It includes logo usage, color specifications, typography rules, and more. This empowers you and your team to maintain a consistent brand image.

  • Ongoing Support

    My commitment doesn't end with the delivery of the final files. I provide ongoing support to address any questions or concerns you may have as you implement your new brand identity.

  • x3 Revisions

    I will be open to looking back over the project a few times to fix any kinks and issues, as well as adding in any extra ideas from you. We can talk about this in the call!

  • Extra Resources (Optional)

    After the brand identity is established and built, I'd also be open to offering a discounted rate for any extra resources, including Poster Design, social media Post or Page design, I'm also available to design, schedule and manage any social media needs, packaging/product design needs, event design needs and more... We can talk about this in the call, if you wanted to!


Duration

3 - 4 weeks

Skills and tools

Brand Designer

Logo Designer

Adobe Illustrator

Adobe Illustrator

Adobe Photoshop

Adobe Photoshop