What's included

• Basic Kit

  Color palette development (primary, secondary, and accent colors with hex codes and usage guidelines). Typography selection (fonts for headings, body text, and accents). Brand style guide (a 5-10 page PDF document outlining usage rules for consistency across print and digital media). Basic visual assets (e.g., 2-3 social media profile templates, business card layout, professional headers). 2 rounds of revisions.

• Deluxe Brand Kit

  What's Included: Everything in the Basic Kit, plus: Custom logo design (3 initial concepts, with up to 3 revisions on the selected one; includes variations for color, black/white, and icon-only versions). Copywriting services (client's choice of up to 500 words, such as taglines, brand story, mission statement, or website about page content; includes 2 rounds of edits). Extended brand style guide (10-15 pages, with additional sections on voice/tone guidelines and example applications). Expanded visual assets (5-7 social media templates, email signature, favicon, and one additional print item like a flyer or packaging mockup). Market research PDF with insights used to develop the branding kit (can be useful for other marketing projects) 3 rounds of revisions total. Final product delivered via zip or Google Drive **Will require branding questions answered, or for this tier can schedule a meeting to discuss in depth what your vision is!**