Creative Direction for Campaigns/Projects
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About this service
Summary
What's included
Initial moodboards and directions x2
Proposal of x2 directions with creative references and strategy for the campaign look & feel.
Refined brand direction
Based on your chosen direction and feedback, a refined campaign look & feel is delivered. Example applications relevant to your project are included.
Digital media rollout
This will vary depending on the campaign type; may include paid social advertising, display ads, out-of-home media and other digital assets.
Print or editorial rollout
This will vary depending on the campaign type; may include design of e-books or publications, printed reports, direct mailers and more.
Supply of campaign assets and files
On completion of the project I will supply the brand assets and files in organised folders, so that you can repurpose and adapt as needed.
Skills and tools
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