Turn one verified software feature into a custom campaign set your team can review, approve, and hand off to its own channels. WHAT YOU GET • A short kickoff brief and a client-specific six-angle message map. • A claim register tying each proposed message to facts and proof supplied by you; unsupported claims are excluded. • Three branded static ad concepts, each adapted to square (1:1) and vertical (9:16) placements, with PNG exports and editable SVG masters. • One custom 15-second captioned motion graphic, exported as 9:16 and 1:1 MP4 crops. • Custom headlines and CTA options, a storyboard, placement/export matrix, and final QA checklist. • Two consolidated revision rounds and an organized handoff folder. This is done-for-you creative production using your approved brand and product material. The $15 Launch Signal Kit is a self-serve set of reusable planning files, blank design masters, and a self-produced example; it does not include your custom message map, branded campaign assets, or bespoke motion deliverables. TIMING AND REQUIRED INPUTS Delivery target: 7 business days after receiving approved logo and brand assets, product screenshots or a recording, one feature with supporting facts, target audience, placement requirements, and CTA. I will share one concept direction for approval before final exports. The Contra duration is two weeks so the calendar estimate allows for review and feedback. SCOPE Creative production for one software feature. You provide and substantiate all product, security, pricing, and performance claims. This service does not include product development, a live website or landing page, ad account setup, media buying, analytics implementation, ongoing campaign management, voiceover, paid stock, or guaranteed results. New creative directions and deliverables outside the list above are quoted separately.