Essential Brand Identity Design

Starting at

$

1,200

About this service

Summary

Whether you're a startup or small business building a strong foundation, I offer a powerful and cohesive brand identity that ensures consistency across all platforms. From a distinctive logo to essential brand elements, you’ll have everything needed to establish credibility, attract the right audience, and make a lasting impact.

What's included

  • Logo Design

    -Primary Logo– The core of your brand identity. -Secondary Logo / Wordmark– A flexible alternative for different uses. -Submark / Logo Icon – A compact version for profile pictures, favicons, etc.

  • Brand Guidelines (For consistency across all platforms)

    -Typography Selection– Primary & secondary fonts for digital & print. -Color Palette – Primary, secondary, and accent colors in HEX, RGB, CMYK. -Logo Usage Rules – Guidelines for spacing, placement, and color usage.

  • Stationery Design (Print-ready & digital-friendly)

    Business Card Design, Letterhead Design, ID Card Design & Other Stationery (Based on brand needs)

  • Mockups

    Up to 5 high-quality brand mockups (showcasing your brand in real-world applications such as signage, packaging, digital, etc.)

  • Logo Animation

    Basic to advanced logo animation for use in videos, social media, and presentations. (Animation complexity will be determined based on project needs.)

  • Icons & Visual Elements (For a more cohesive identity)

    -Up to 5 custom icons (app icons, website icons, or social media highlights) -1 Custom Illustration or Branded Visual (Mascot, pattern, or decorative element)

  • Revisions & File Formats

    -Up to 3 revisions for logo and branding refinements. -Final files in SVG, PNG, JPG, PDF, AI (high-resolution).

  • Add-ons (Available Upon Request)

    - Additional icons (beyond 5 included icons) - Additional illustrations (beyond 1 included illustration) - More mockups (beyond 5 included mockups)

Example projects

Recommendations

(5.0)

Jayakumar C

Client • Apr 28, 2025

I highly recommend Mrs Keerthana Balasubramani for her outstanding design work. She refined our logo with great creativity and precision, delivering high-quality outputs in multiple usable formats. Her professionalism, responsiveness, and clear communication throughout the process made the collaboration smooth and efficient. The project was completed on time and exceeded our expectations. A pleasure to work with, and I would gladly collaborate again. Highly recommend her for quality design work!

Keerthana did an outstanding job redesigning the website for our fencing company. She brought a perfect blend of creativity and professionalism to the project, delivering a user interface that’s both visually appealing and highly functional. Her communication throughout the process was clear, prompt, and collaborative. The quality of her work exceeded our expectations, and we’re more than happy to recommend her to anyone looking for top-notch UI/UX and website design.


Duration

2 weeks

Skills and tools

Brand Design

Animator

Logo Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Figma

Figma

Spline

Spline