Brand Identity

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About this service

Summary

The service refers to the total creation of a brand identity, that's the coordinated image of a reality.
In addition to providing the logo, the mood to follow, the typography and the colors are also offered the basic graphic elements. By these are meant for example illustrations (for example, the reference reality is a bar and needs an illustrated table of cocktails), or patterns (always using the same example, patterns for menu covers and placemats) or even some icons. These elements change depending on the nature of the customer’s reality and its needs.

What's included

  • Moodboard

    Moodboard of the new identity

  • Color palette

    Color palette of the new identity

  • Font used

    Typography of the new identity

  • Logo design

    Logo

  • Basic graphic elements

    If it is an illustrative treatment: a table with 5 illustrations. Or icons, or patterns, or the necessary with respect to identity


Skills and tools

Brand Designer
Graphic Designer
Illustrator
Adobe Illustrator
Adobe Photoshop
Procreate

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