STAR is for businesses that need to get the fundamentals right from the beginning.
We define the thinking behind the brand, shape how it should be positioned, and create the core visual identity needed to launch with clarity and confidence.
It gives you a strong, considered foundation without building more than you need at an early stage.
What you get:
Brand Foundation
↳ Brand Strategy
↳ Positioning
↳ Brand Story / Narrative
↳ Big Idea
Brand Expression
↳ Art Direction
↳ Logo
↳ Typography
↳ Color Palette
Brand Guidelines
↳ Core Brand Guidelines
Best for
★ Pre-seed and early-stage startups
★ New products and ventures
★ Founders building a brand from scratch
★ Teams looking for clarity before they grow
STAR is for businesses that need to get the fundamentals right from the beginning.
We define the thinking behind the brand, shape how it should be positioned, and create the core visual identity needed to launch with clarity and confidence.
It gives you a strong, considered foundation without building more than you need at an early stage.
What you get:
Brand Foundation
↳ Brand Strategy
↳ Positioning
↳ Brand Story / Narrative
↳ Big Idea
Brand Expression
↳ Art Direction
↳ Logo
↳ Typography
↳ Color Palette
Brand Guidelines
↳ Core Brand Guidelines
Best for
★ Pre-seed and early-stage startups
★ New products and ventures
★ Founders building a brand from scratch
★ Teams looking for clarity before they grow