Comprehensive Brand Content & Copy

Starting at

$

1,500

About this service

Summary

Hi, I’m Iyebiye, a brand and marketing copywriter with over 5 years of experience working with global brands around the world. I help businesses like yours find the right words to define:
Who they are
What they do
Why it matters
Once we have that foundation, I create consistent, engaging content across all touchpoints, from website copy to social media. My goal is to write in a way that resonates with your audience, builds trust, and drives your brand’s growth.
I’d love to get to know you and your brand. Reach out, and let’s work together Also, feel free to check out my portfolio at bit.ly/iyebiyes_Portfolio.

Process

1. Discovery Call
Everything starts with a conversation with you to understand your brand's needs and goals. I listen closely and make sure I can clearly explain your vision back to you.
2. Communication Framework
Next, I create your brand communications guide. This includes how we’ll speak to your audience and what tone we’ll use to make sure everything feels on-brand. Review Point 1: We’ll review this framework together to ensure it aligns with your vision and goals.
3. Brand Identity
With the framework in place, I shape your brand’s identity in collaboration with a Brand Designer. My part includes the messaging, voice, and everything that makes your brand consistent and authentic. Review Point 2: I’ll share the brand identity with you for feedback and make adjustments based on your input.
4. Website Copy
Once the brand identity is set, I collaborate with a web designer to create the website copy. This ensures the content flows naturally, aligns with the brand identity, and serves both your brand goals and user experience. Review Point 3: After the website copy is drafted, we’ll review it together and make sure it aligns perfectly with the brand vision and your goals.
5. Social Media Strategy and Content
After the website, I work on your social media strategy and content creation. I ensure that your posts, captions, and campaigns reflect your brand’s identity and engage your audience across platforms.
6. Ongoing Support
As your brand grows, I’ll be here to update and fine-tune your messaging so it stays relevant and speaks directly to your audience.

What's included

  • Brand Identity & Communications Strategy

    A clear, comprehensive guide that defines your brand voice, messaging, and communication framework. This will serve as the official reference point for all brand communications, ensuring consistency for years to come.

  • Taglines & Slogans

    A memorable, impactful phrase that instantly communicates your brand’s essence and leaves a lasting impression.

  • Website Copy (in collaboration with your web designer, or I can bring in a trusted professional from my team)

    Engaging, SEO-friendly content for your homepage, about page, product/service pages, and more. designed to capture attention and work seamlessly with your site’s design.

  • Social Media Content (aligned with your graphic/motion designer, or with creative support from my team)

    Creative, attention-grabbing posts, captions, and campaigns that reflect your brand’s personality and build a strong, engaged community.

  • Email Campaigns & Newsletters

    Persuasive, well-structured emails that nurture leads, keep subscribers engaged and convert readers into customers.

  • Blog Posts & Articles

    Insightful, well-researched content that educates, informs, and positions your brand as a trusted voice in your industry.

  • Ad Copy & Promotional Material (designed in collaboration with your team or with my creative partners)

    Compelling, high-impact messaging for ads, brochures, and promotional materials that capture attention and drive action.


Duration

8 weeks

Skills and tools

Brand Strategist

Copywriter

Writer

Google Docs

Google Docs

Grammarly

Grammarly

Hemingway App

Hemingway App

Microsoft Word

Microsoft Word

V-Ray

V-Ray

Industries

Design
Marketing