Prospecting, generating, qualifying, processing, and following up on leads and appointment setting for the external sales team

Collaboratively work with the sales and marketing team to develop lead generation strategies to generate lead opportunities with prospective customers

Initiates lead/demand generation strategies that include inbound/outbound sales and marketing campaigns and initiatives

Initiates and participates in new business pitches with sales team and subject matter experts and own follow-through with the lead prospect

Providing consistent, concise, accurate internal and external communications