Brand Identity DesignAbdulrauf Abdulkareem
I offer strategic branding and visual identity design that transforms businesses into memorable, cohesive brands. You’ll receive a custom logo, color palette, typography, brand guidelines, and marketing collateral, all tailored to your audience and market. What sets me apart is my focus on strategy-first design, ensuring your brand not only looks stunning but also communicates your unique value and connects with the right customers.
What's included
Brand Strategy
A foundational roadmap that defines your brand’s purpose, positioning, and personality. This includes a brand purpose, vision, mission, and core values to align your business with long-term goals, along with a unique value proposition (UVP) to help differentiate you in the market.
Logo
Primary logo, secondary logo (simplified version), and submark (icon or small branding element).
Color palette
An extensive color scheme that will be used across all platforms and collaterals. Primary and secondary colors with HEX, RGB, and CMYK codes.
Typography
The brand typography, primary and secondary fonts, with usage guidelines.
Social media design direction
A design direction that will serve as a guide, and additional social media designs will be available for the launch of a new identity.
Custom illustrations
Brand illustrations to be used across the website and social media
Imagery & Graphics Style
Photography style, iconography, and illustration guidelines.
Brand guideline
A comprehensive document explaining logo usage, colors, typography, imagery, and more to ensure consistency.
FAQs
This service is designed for businesses of all sizes, whether you're a startup building your first brand identity or an established company looking to refresh your visual presence. It’s especially ideal for entrepreneurs, small businesses, and agencies seeking a strategic, cohesive, and memorable brand.
For day-to-day updates, we’ll use Telegram, WhatsApp, or Discord for quick messages. For formal feedback and revision rounds, we’ll schedule Google Meet/Zoom calls.
You’ll receive up to 3 rounds of revisions for the logo and brand identity, where you can request adjustments to layout, colors, typography, and other design elements. I’ll notify you when each phase is ready for your feedback.
If additional refinements are needed beyond the 3 included rounds, we can continue with add-on revisions at my hourly rate. This ensures your brand is perfected while respecting the project scope.
Abdulrauf's other services
Starting at$250
Duration2 weeks
Tags
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Logo Designer
Service provided by
Abdulrauf Abdulkareem Lagos, Nigeria
Brand Identity DesignAbdulrauf Abdulkareem
Starting at$250
Duration2 weeks
Tags
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Figma
Brand Design
Brand Strategist
Logo Designer
I offer strategic branding and visual identity design that transforms businesses into memorable, cohesive brands. You’ll receive a custom logo, color palette, typography, brand guidelines, and marketing collateral, all tailored to your audience and market. What sets me apart is my focus on strategy-first design, ensuring your brand not only looks stunning but also communicates your unique value and connects with the right customers.
What's included
Brand Strategy
A foundational roadmap that defines your brand’s purpose, positioning, and personality. This includes a brand purpose, vision, mission, and core values to align your business with long-term goals, along with a unique value proposition (UVP) to help differentiate you in the market.
Logo
Primary logo, secondary logo (simplified version), and submark (icon or small branding element).
Color palette
An extensive color scheme that will be used across all platforms and collaterals. Primary and secondary colors with HEX, RGB, and CMYK codes.
Typography
The brand typography, primary and secondary fonts, with usage guidelines.
Social media design direction
A design direction that will serve as a guide, and additional social media designs will be available for the launch of a new identity.
Custom illustrations
Brand illustrations to be used across the website and social media
Imagery & Graphics Style
Photography style, iconography, and illustration guidelines.
Brand guideline
A comprehensive document explaining logo usage, colors, typography, imagery, and more to ensure consistency.
FAQs
This service is designed for businesses of all sizes, whether you're a startup building your first brand identity or an established company looking to refresh your visual presence. It’s especially ideal for entrepreneurs, small businesses, and agencies seeking a strategic, cohesive, and memorable brand.
For day-to-day updates, we’ll use Telegram, WhatsApp, or Discord for quick messages. For formal feedback and revision rounds, we’ll schedule Google Meet/Zoom calls.
You’ll receive up to 3 rounds of revisions for the logo and brand identity, where you can request adjustments to layout, colors, typography, and other design elements. I’ll notify you when each phase is ready for your feedback.
If additional refinements are needed beyond the 3 included rounds, we can continue with add-on revisions at my hourly rate. This ensures your brand is perfected while respecting the project scope.
Abdulrauf's other services
$250