Brand Essence: Tailored Branding Kits for Your Unique Identity
Pooja Jathar
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About this service
Summary
The Branding Kit Design service offers a comprehensive package to help businesses establish a strong and cohesive brand identity. It begins with a thorough understanding of the client's business, target audience, and goals. The service includes the creation of essential brand elements such as logos, color palettes, typography guidelines, and visual elements. These elements are carefully crafted to reflect the brand's personality and values, ensuring consistency across various touchpoints. The service also provides brand guidelines to maintain a unified brand image and offers design solutions for stationery, packaging, digital assets, and brand storytelling. The goal is to create a compelling and memorable brand identity that resonates with the target audience and sets the foundation for brand growth and recognition.
What's included
Brand Strategy Document
A comprehensive document outlining the brand's positioning, target audience, brand personality, messaging, and key differentiators.
Logo Design:
Creation of a unique and memorable logo that reflects the brand's identity and values.
Color Palette:
Selection of primary and secondary colors that convey the brand's personality and evoke the desired emotions.
Typography Guidelines:
Selection of fonts that align with the brand's voice and enhance readability across different platforms.
Visual Elements:
Development of visual elements such as patterns, textures, or illustrations that complement the brand's identity and enhance visual appeal.
Brand Guidelines:
Creation of a set of guidelines that define how the brand should be presented across various channels, ensuring consistency in visuals, tone, and messaging.
Stationery Design:
Design of business cards, letterheads, envelopes, and other stationery items that carry the brand's identity.
Digital Assets:
Creation of digital assets such as social media graphics, email templates, and digital ads that maintain brand consistency across online platforms.
Brand Mockups:
Presentation of how the brand elements will look in real-world applications, such as on merchandise, signage, or digital platforms.
Brand Audit:
Evaluation of existing brand assets and recommendations for improvements to align with the new branding kit.
Example projects
Skills and tools
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