Brand design by Sergio Pérez Román

Brand design

Sergio Pérez Román

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About this service

Summary

A brand designer offers a range of services focused on creating and developing a strong brand identity for a company or organization. These services typically include logo design, typography, color palette development, brand strategy, brand messaging, and visual brand guidelines.

Logo design is often the starting point of the brand design process, where the designer creates a visual representation of the brand that will be used across various mediums. Typography plays a crucial role in creating a consistent and cohesive brand identity, as it sets the tone and personality of the brand. Developing a color palette is also important, as colors can evoke emotions and create a unique brand experience.

In addition to the visual elements, brand strategy and messaging are key components of brand design. A brand designer will work with a client to define their target audience, brand values, and unique selling proposition, in order to create a brand that resonates with their customers.

Finally, visual brand guidelines are created to ensure consistency across all brand touchpoints. This includes guidelines for logo usage, typography, color usage, and overall brand presentation. A brand designer's goal is to create a strong and memorable brand identity that helps a company stand out in their industry and connect with their customers.

What's included

All brand elements
Welcome to my brand design service, where I offer a range of solutions to help businesses develop and strengthen their brand identity. I understand that a strong brand is crucial in today's competitive market, and that's why I am here to help you create a brand that stands out and resonates with your target audience. My brand design services include logo design, typography, color palette development, brand strategy, brand messaging, and visual brand guidelines. I begin the brand design process by working closely with you to understand your business, target audience, and unique selling proposition.

Example projects