User Testing

Starting at

$

40

/hr

About this service

Summary

User testing is a methodological approach to understanding how real users interact with a product. The process kicks off with clear planning where goals are set, outlining what aspects of the product we want insights on. Once we have clarity on objectives, we bring in participants who mirror our target audience.
Through crafted scenarios, these participants navigate the product, attempting to complete tasks that unveil their interactions, pain points, and moments of delight. Every action, reaction, and feedback is captured. Post-testing, this raw data transforms into powerful insights. Patterns emerge, pointing towards what's working and what's not. These findings then guide design refinements.
In essence, user testing is the bridge between designers' assumptions and users' realities, ensuring that the end product resonates with its audience and serves their needs effectively.

What's included

  • Planning & Setting Objectives

    Define the goals of the user test. Decide what specific elements or features you want to test.

  • Recruitment of Participants

    Identify your target audience. Recruit participants who match your target user profile, either internally or using recruitment agencies.

  • Developing Test Scenarios

    Create realistic tasks that participants will attempt to complete. Ensure they align with your testing objectives.

  • Preparation of Test Materials

    Set up the product version you're testing, whether it's a prototype, MVP, or full product. Gather any required tools (screen recording software, feedback forms, etc.).

  • Conducting the Test

    Welcome the participants and make them comfortable. Present the tasks and let participants try to complete them. Observe, record, and possibly ask probing questions without leading them.

  • Gathering Feedback

    After the test, ask participants for any additional feedback or thoughts. Use structured questionnaires or open-ended questions, depending on your goals.

  • Analysis of Results

    Review recordings, notes, and feedback forms. Identify patterns, recurring issues, and areas for improvement.

  • Reporting

    Document findings, insights, and recommendations. Present to stakeholders or the design and development team.

  • Iterative Design

    Based on feedback, refine and tweak the design. Repeat testing if necessary to validate changes.


Skills and tools

User Researcher

Figma

Microsoft Excel

Microsoft Word

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STARTING AT

$40/hour

hourly rate