InDesign • Brand Guidelines PDF + Online

Pro

Arek Dvornechuck

Starting at

$

2,500

About this service

Summary

Need professional brand guidelines that are both beautifully designed and easy to share?
I create custom brand guidelines using Adobe InDesign — perfect for high-res PDFs — and also provide a web-based version powered by Guidelines.Online.
Whether you’re launching a new brand or refreshing an existing one, I’ll help you document your visual identity in a way that’s clean, clear, and client-ready.
From logo usage and typography to brand colors, imagery, and tone of voice — your style guide will be consistent, easy to use, and future-proof.

Process

Kick-Off Call — We’ll align on your brand strategy, visual assets, and any guidelines you already have.
Content Planning — I’ll define what sections your brand needs (based on size, use cases, etc.)
Design in InDesign — I’ll design a polished PDF style guide that’s easy to use and on-brand.
Web Version Development — I’ll transfer the core styles to your live online guidelines.
Review & Revisions — You’ll receive a draft for feedback and we’ll refine the details together.
Final Delivery — Get both the PDF + online version live and ready to share with your team or partners.

FAQs

  • Do I need to supply brand assets?

    Yes, you’ll need to share your logo files, colors, fonts, and any visual elements you'd like included. If you need help creating them, I offer full brand identity services too.

  • Can I edit the guidelines myself later?

    Absolutely. You’ll get the InDesign source file and access to edit your online version as needed. Or I can assist with future updates.

  • What’s the difference between the PDF and online version?

    The PDF is great for print or sharing as a static file. The online version is interactive, always up to date, and super easy to share via link.

  • How long does it take?

    Most projects take 1–2 weeks, depending on the amount of content and rounds of feedback.

What's included

  • 📄 InDesign PDF Style Guide

    Professionally designed, fully editable master file with clear branding rules.

  • 🌐 Online Brand Guidelines

    Hosted live simplified style guide at guidelines.online, for example: guidelines.online/medihuanna — perfect for sharing with teams or vendors.

  • 🧩 Modular Structure

    Easily updatable sections: logo, typography, color palette, imagery, voice, and more.

  • 🖼️ Logo & Asset Integration

    Includes your full logo suite, font recommendations, and brand assets (supplied by you or designed by me).

  • 🔗 Editable Files

    All InDesign source files and web login access included.

  • 🚀 2 Weeks Post-Delivery Support

    I’ll assist with any updates or clarifications after handoff.

Example projects

Medihuanna • Brand Guidelines Creation

Recommendations

(5.0)

Darla Powell • Wingnut Social

Client • Jul 7, 2025

Recommended

Arek completely redesigned our logos and services deck, and they are AMAZING! I highly recommend his work to anyone looking for high-end design and branding.

Alan Rudt

Client • Mar 11, 2025

Recommended

"After struggling to build our website on Squarespace and wasting valuable time with underwhelming designers on Upwork, we finally discovered Arek at Ebaqdesign—and what a game-changer that was. From the very start, he understood our vision effortlessly, took full control of the process, and delivered a brand transformation that exceeded all our expectations. The results were beyond anything we could have imagined!

Duration

1 week

Skills and tools

Brand Designer

Adobe InDesign

Adobe InDesign

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