Brand Design
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About this service
Summary
What's included
Brand Strategy
A document that outlines the brand's identity, including its values, mission, target audience, and messaging.
Logo Design
A unique and memorable visual symbol that represents the brand, including the logo mark, logotype, and color scheme.
Brand Elements
A set of visual elements, such as shapes, icons, and patterns, that are used to reinforce the brand's identity.
Typography
A set of typefaces and font styles that are used consistently throughout the brand's communications.
Color Profiles
A defined color palette that reflects the brand's personality and values and is used consistently across all brand materials.
Stationery Design
Designs for business cards, letterheads, envelopes, and other printed materials that represent the brand's identity.
Packaging Design
A design for the packaging of the brand's products, including the layout, typography, graphics, and color scheme.
Website/App Design
A design for the brand's website or mobile application that reflects the brand's identity and provides a user-friendly experience.
Social Media Design
Designs for the brand's social media channels, including profile images, cover photos, and other visuals that reflect the brand's identity and messaging.
Brand Guidelines
A comprehensive set of rules and guidelines that dictate how the brand's visual and verbal elements should be used across all communications, including typography, color palette, logo usage, tone of voice, and brand messaging.
Example projects
Skills and tools
Brand Designer
Graphic Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Procreate