These sales enablement tools have been developed and iterated on over many years working with Fortune 500 B2B brands while working in an agency. It is one of the services that clients repeatedly ask for as their customer's buying behaviour's change over time and their sales team need to adapt.
What's included
Personas
One-page document highlighting needs, wants, and interests of select customer archetypes.
Consumer Insights and Trends
Presentation on key pain points, purchasing processes, and media consumption habits of customers.
Conversation Guide
One-page document with a template for your sales team to reach out to new and returning customers.
Topic Guide
A collection of key topic summaries and how it can be utilized in content for your marketing team.
These sales enablement tools have been developed and iterated on over many years working with Fortune 500 B2B brands while working in an agency. It is one of the services that clients repeatedly ask for as their customer's buying behaviour's change over time and their sales team need to adapt.
What's included
Personas
One-page document highlighting needs, wants, and interests of select customer archetypes.
Consumer Insights and Trends
Presentation on key pain points, purchasing processes, and media consumption habits of customers.
Conversation Guide
One-page document with a template for your sales team to reach out to new and returning customers.
Topic Guide
A collection of key topic summaries and how it can be utilized in content for your marketing team.