Brand Design - (Brand Guidelines/Design Systems)

pro

Davis Johnson

(3)

Starting at

2,500

About this service

Summary

As a brand designer, I specialize in crafting visually compelling and strategically aligned brand identities that captivate audiences. My services encompass logo design, brand collateral, and comprehensive visual systems, ensuring your brand stands out with authenticity and resonance in today's competitive landscape.

Process

Discovery Phase

Initial client consultation

Brand strategy assessment

Target audience research

Competitive landscape analysis

Define project objectives

2. Brand Identity Development

Conceptualize core brand identity

Develop mood boards

Create logo design concepts

Select color palette

Design typography system

Develop brand guidelines

3. Design Deliverables

Primary logo

Logo variations

Color palette documentation

Typography specifications

Brand pattern/texture designs

Brand visual language

4. Presentation and Iteration

Client design presentation

Feedback collection

Design refinement rounds

Final brand identity approval

5. Asset Preparation

Export logo files (vector/raster)

Create design system documentation

Prepare brand usage guidelines

Develop brand application mockups

6. Handoff and Implementation

Provide comprehensive brand toolkit

Optional implementation consultation

Transfer final design files

Post-project support period

FAQs

What services do you offer?
Logo design, brand identity development, visual style guides, brand strategy consultation, and comprehensive brand design packages.
How much do your services cost?
Pricing ranges from $2,000-$7,500 depending on project complexity and deliverables.
What's included in a brand design package?
Logo variations, color palette, typography system, brand guidelines, and digital/print asset preparation.
How long does a brand design project take?
Typically 3-6 weeks from initial consultation to final deliverables.
What design tools do you use?
Adobe Creative Suite, Figma, and industry-standard design software.
Do you offer revisions?
3 comprehensive revision rounds are included in standard packages.
Can you help with brand implementation?
Yes, including design toolkit and optional implementation consultation.
What do you need from me to start?
Business background, target audience insights, and project objectives.
What are your payment terms?
50% deposit to start, remaining 50% upon project completion.
Do you provide source files?
Yes, full vector files and comprehensive design system documentation.

What's included

Logo
3-4 variants of logo
Social Media posts
4-5 social media post templates
Mockup Design
t-shirt, tote-bag, business card, billboard
Presentation design
Presentations designed in Figma slides
Pitch Deck
Pitch Desk designed in Figma slides

Example projects

Homestretch - Branding Guideline

NGage - Digital Branding for Template

Safar - A Branding Kit

Recommendations

(5.0)

Steffan Howey • Inflow

Client • May 15, 2024

Recommended

Davis was super easy to work with, understood the brief with very little information, and delivered high-quality work that I love. Already hired him for another project!

Recommended

Steffan at Inflow hired Davis and recommends working with them