Visual Identity Design 🫶🏼

Sumal Jamil

Starting at

1,800

About this service

Summary

I offer a complete Brand Identity Kit that brings your brand's vision to life through creative, custom visual design. From logos to color palettes and brand guidelines, I ensure every element is aligned with your unique personality and resonates with your audience. What sets me apart is my deep focus on brand discovery and creative direction, ensuring every design decision is rooted in your brand’s core values and long-term vision.

Process

Week 1:

Days 1 and 2: You'll complete a brand discovery questionnaire and a discovery call to deep dive into your vision and mission for the brand.

Days 3 and 4: We’ll craft your creative direction and a moodboard to give you a visual idea of what the brand could look like.

Day 5: Based on your feedback on the moodboard, we'll present you with two logo concepts to choose from.

Week 2:

Days 6 and 7: We'll then finalize your selected logo and make it ready for the real world.

Days 8 and 9: Complimenting it with the brand colors and typography, we'll show you through some real-looking mockups of how the brand will look like in the real world.

Day 10: Finalizing the brand guidelines, we're ready for handover and excited to see you bring the brand to launch! <3

What's included

Brand Discovery Consultation
To kick off the project, let's first get to know you and the brand that you want to create. We'll jump on a Google Meet, have a deep dive into your business, the brand you have in mind and you!
Dashboard Onboarding
I use Milanote to onboard you for the project - this will be the place where we collaborate and you can have the full view of the goals, the tasks at hand and the process I follow for the project.
Creative Direction
We nail down the creative direction by showing you some options through a moodboard which will give you a visual idea of what your brand could look like, in terms of the logo, the colors, the look and feel. You'll get two options to choose from.
Logo Variations
We'll then proceed with designing the concept for your logo, you'll be presented the initial sketches/look, based on your feedback, we'll design the final details of your logo and put together a primary logo, secondary logo, alternative logo and a submark logo.
Color Palette
We'll design a color palette based on your brand's personality, brand's values and the emotions you want to convey to your target audience through your brand (all the details that we'd have nailed down during our discovery call)
Visuals, Supporting Graphics & Elements
To enhance your brand's storytelling and ensure consistency across all platforms and avenues, we design a unique brand element collection that you can use on various touch points and will be recognizable as your brand.
Business Card Design
You're not legit if you don't have a business card ;) Leaving a little piece of your brand behind makes you and your brand 10x more memorable, especially when you have a killer business card.
Social Media Post Templates
We'll give you 10 social media post templates to help you kick off, on-going support for marketing design can also be provided as a separate add-on.
2 Revisions
We hope to not get here as we'll try our best to nail down your requirements at the beginning of the project, but if need be I can offer 2 rounds of revisions.
Brand Guidelines/Brand Book
A comprehensive guide for consistent brand application across all platforms.
Add-on? I got you
Need more? No problem! If it's not listed here, we can discuss before starting our project and add that to the project for an additional rate. However, if w'ere already mid-way or have completed the project, we're still here to support! Feel free to add on and we can invoice you separately.