SMM | Inbound Lead Generation

Contact for pricing

About this service

Summary

Our social media marketing services focus on driving inbound leads by creating engaging, high-quality content and targeted ads that capture attention and generate interest. Through profile optimization, strategic posting, and active community engagement, we enhance brand visibility and build relationships with potential customers. With ongoing analytics, A/B testing, and lead capture integration, we ensure a steady flow of qualified leads while continuously optimizing for better performance, helping you achieve measurable growth and increased conversions.

What's included

  • Social Media Strategy & Content Plan:

    A detailed strategy tailored to your brand, including content themes, posting frequency, and target audience, designed to drive engagement and attract inbound leads.

  • Profile Optimization:

    Fully optimized social media profiles (LinkedIn, Instagram, Facebook, etc.) with compelling bios, CTAs, and visuals to enhance visibility and attract potential leads.

  • Content Creation & Curation:

    High-quality, engaging posts (images, videos, infographics) tailored to your audience, designed to showcase expertise, provide value, and spark conversations.

  • Lead Magnets & Gated Content:

    Development of valuable lead magnets such as eBooks, whitepapers, or checklists, promoted through social posts to capture lead information.

  • Targeted Ads (If Applicable):

    Creation and management of targeted social media ad campaigns (Facebook Ads, LinkedIn Ads, etc.) designed to drive traffic and generate inbound leads.

  • Engagement & Community Building:

    Actively engaging with followers through comments, direct messages, and groups to nurture relationships and turn prospects into leads.

  • Social Listening & Monitoring:

    Monitoring conversations and trends related to your industry to engage in relevant discussions and capture potential leads.

  • Analytics & Performance Tracking:

    Detailed reports on social media performance, including reach, engagement, and lead conversion metrics, with insights for continuous improvement.

  • A/B Testing & Content Optimization:

    Regular A/B testing of content types, posting times, and messaging to optimize social media performance and lead generation efforts.

  • Lead Capture Integration:

    Seamless integration of lead forms or CRM systems to collect and track leads generated through social media efforts.

  • Ongoing Campaign Management & Support:

    Continuous management of social media campaigns, ensuring consistent posting, engagement, and optimization to keep the inbound lead generation pipeline active.


Skills and tools

Social Media Manager
Social Media Marketer
Social Media Strategist
Facebook
Google Ads
Instagram
LinkedIn
Slack

Industries

Digital Marketing

Work with me