Brand Guidelines

Starting at

$

150

About this service

Summary

Brand Guidelines can be described as your brand’s user manual. It is a key tool and lets everyone know in detail how to use your brand image, on any support, both online and offline.
Brand guidelines help your brand to stay consistent so that viewers and users can recognize your brand easily. Setting up standards and rules is helpful for content creators for your brand so that tone of voice stays the same on all platforms.

What's included

  • Brand Bible

    Complete Brand Bible in printable pdf format.

  • R&D

    Competitor’s Research

  • Brand’s Title

    Catchy brand's name will be suggested for startups

  • About

    Information about your brand’s history, mission, values, and vision

  • Brand’s Identity

    guidelines on logo usage including color palette, file format(s), minimum and maximum sizes, contexts, spacing, and usage permissions e.g where it should and shouldn’t appear

  • Colors

    Color palette including RGB and CMYK codes

  • Typography

    Fonts and text sizes (both print and digital) The tone of voice and grammar rules

  • Other guides

    Design elements and types of imagery, icons, and photography to be used

  • Stationery

    Social Media Templates for Social Media posts, reels, and stories Stationary; Business card, letterhead, file cover, stamp, and envelopes

Example projects


Duration

2 to 3 weeks

Skills and tools

Brand Designer
Brand Strategist
Creative Director
Adobe Illustrator
Adobe InDesign
Adobe Lightroom
Adobe Photoshop
Adobe XD

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