Organic social media marketing & lead gen

Starting at

$

1,000

About this service

Summary

I help businesses grow by creating effective social media marketing campaigns that reach their ideal customers and drive results. I specialize in local service businesses, startups, and e-commerce brands, and I offer a wide range of services including content creation, ad campaigns, and audience targeting.

Process

Consultation & Goal Setting: Understand the client’s objectives and target audience.
Research & Strategy Development: Analyze competitors and create a tailored marketing plan.
Content & Ad Planning: Develop a content calendar with engaging posts and ad campaigns.
Targeted Ad Setup: Design and launch ads with specific audience targeting.
Campaign Launch & Monitoring: Deploy campaigns, track performance, and make adjustments.
Engagement & Interaction: Respond to audience interactions to build brand loyalty.
Performance Reporting: Provide regular updates with insights on campaign results.
Review & Optimize: Assess outcomes and refine strategies for future success.

FAQs

  • What is social media marketing, and how can it help my business?

    Social media marketing uses platforms like Facebook, Instagram, and LinkedIn to promote your business. It helps increase brand visibility, attract customers, and drive sales by creating engaging content and targeted ad campaigns.

  • Why is social media marketing important for local service businesses?

    It helps local service businesses reach people in their area, build trust, cultivate relationships, and attract new customers through targeted ads and local engagement strategies.

  • How can social media marketing benefit my e-commerce business?

    For e-commerce, social media marketing drives traffic to your online store, promotes products, and increases sales by targeting customers based on their interests and shopping behaviors.

  • What’s the advantage of social media marketing for startups?

    It allows startups to build brand awareness, reach a wider audience, and generate leads without needing a huge marketing budget. It’s a cost-effective way to grow quickly.

  • Which platforms are best for my business type (local service, e-commerce, or startup)?

    It depends on your business and audience. For local services, platforms like Facebook and Google My Business work well. E-commerce brands benefit from Instagram, Facebook, and TikTok. Startups often find success on LinkedIn, Instagram, and Twitter.

  • How do you create a social media marketing strategy for my business?

    I start by understanding your business goals, target audience, and competitors. Then, I develop a custom strategy that aligns with your brand and helps achieve your objectives.

  • What kind of content do you create for social media marketing campaigns?

    I create a mix of content, including promotional posts, engaging visuals, videos, ads, and user-generated content that resonates with your audience and encourages action.

  • How does paid advertising on social media work?

    Paid advertising allows you to target specific audiences based on demographics, interests, and behaviors. I set up and manage ad campaigns that drive traffic, engagement, and sales.

  • Can you help my business grow its social media following?

    Yes, I use organic strategies, paid promotions or both to increase your followers, ensuring they are engaged and relevant to your business.

  • How do you track the success of a social media marketing campaign?

    I track performance metrics like reach, engagement, click-through rates, and conversions. Regular reports keep you informed about the campaign’s success and ROI.

  • Is social media marketing effective for promoting local events or sales?

    Absolutely! I can create targeted campaigns to reach your local audience and boost attendance or sales during special events or promotions.

  • How much should I budget for social media marketing?

    Budgeting varies depending on your goals and the scale of the campaign. I can recommend a budget based on your business needs, ensuring it aligns with your desired outcomes.

  • What types of ads do you run for e-commerce businesses?

    I run various ads, including product carousel ads, retargeting campaigns, and promotional ads designed to attract new customers and encourage repeat purchases.

  • Can social media marketing help my business during seasonal peaks or sales?

    Yes, I can develop campaigns that capitalize on seasonal trends and peak shopping times, maximizing your business’s visibility when customers are most likely to buy.

  • Do I need to have a large budget to see results?

    Not necessarily. Even with a modest budget, I can create strategic campaigns that target your specific audience and deliver results. The key is effective targeting and content.

  • How long does it take to see results from social media marketing?

    Results can vary, but you might see engagement improvements within a few weeks. More significant outcomes, like sales and lead generation, typically take 1-3 months of consistent effort.

  • Do you manage ad campaigns for multiple platforms at once?

    Yes, I can set up and run campaigns across multiple platforms to ensure your brand has a consistent and cohesive presence, driving results across different audiences.

  • What if my business doesn’t have any social media presence yet?

    I can help you set up and optimize your social media profiles, and then create a marketing strategy to build your audience and grow your business.

  • How do you ensure my social media campaigns are unique and effective?

    I analyze your competitors, identify gaps, and create original, compelling content that sets your brand apart while focusing on what resonates most with your target audience

  • Can I see examples of successful campaigns you’ve run before?

    Yes, I’m happy to share case studies or examples of past campaigns to demonstrate how I’ve helped other businesses achieve their marketing goals.

What's included

  • Comprehensive Marketing Strategy

    A detailed plan outlines the target audience, persona development, content themes, ad strategies, and KPIs.

  • Competitor Analysis

    I will conduct in-depth competitor research to identify direct and indirect competitors for location services, e-commerce, and new and small startups. I will analyze their strengths, weaknesses, market positioning, pricing strategies, and customer reviews. My deliverables will include a comprehensive written report with actionable recommendations.

  • Audience Persona Development

    I develop comprehensive buyer personas through in-depth research and data analysis to optimize targeting and drive conversions.

  • Ad Creatives

    I create different types of compelling visuals, videos, and graphics for paid social media campaigns.

  • Engaging Content

    I develop valuable posts that attract attention, build an audience, generate leads, and drive traffic or sales to e-commerce businesses, location service businesses, and new and small startups.

  • Landing Page Optimization

    I create or refine landing pages to boost ad campaign conversions.

  • Ad Campaign Setup & Management

    I create, launch, and manage targeted ad campaigns on Facebook, Instagram, LinkedIn, Pinterest, and TikTok. I help e-commerce businesses, location services businesses, and new and small startups. I achieve their goals whether it is brand awareness, lead generation, or sales. I utilize data-driven strategies and advanced tools to optimize campaigns and deliver measurable results.

  • Targeted Audience Segmentation

    I use demographic, interest, and behavior data to refine ad targeting.

  • A/B Testing for Ads

    Testing various ad creatives, formats, and messaging to optimize performance based on your business objectives.

  • Remarketing Campaigns

    I run ads targeting people who have engaged with your business but haven’t taken further action.

  • Lead Magnets & Offers

    I design valuable resources (e.g., guides, e-books, coupons) to capture leads.

  • Optimized CTAs

    I implement clear and compelling calls to action that align with your business goals across content and ads.

  • Lead Capture Forms Integration

    I set up forms on social media, landing pages, or websites, integrated with CRM or email tools.

  • Regular Performance Reports

    I provide insights into engagement, reach, conversion rates, and ROI.

  • Conversion Tracking Setup

    I ensure that tracking is properly configured for accurate data on sales and leads.

  • Analytics Monitoring

    I conduct continuous tracking of key metrics to make data-driven decisions.

  • Brand Campaigns

    I will execute comprehensive campaigns to enhance your brand's visibility and recognition. Deliverables include social media marketing, content creation, and paid advertising.

  • The Event or Product Launch Promotion

    I will strategically implement targeted marketing campaigns to maximize awareness and engagement for your new products, services, or seasonal sales.

  • Ad Spend Optimization

    I will adjust campaigns to ensure efficient use of budget, save money, and maximum ROI.

  • Content & Ad Strategy Adjustments

    I regularly refine content and ad strategies based on performance data and current market trends to ensure optimal results.


Duration

4 weeks

Skills and tools

Social Media Marketer
Social Media Strategist
Facebook
Instagram
LinkedIn
Pinterest
TikTok

Industries

Marketing
Advertising

Work with me